Privacy Policy

Last updated: July 17, 2025

Introduction

Seniors-First.org ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

By using our website, you consent to the data practices described in this policy. If you do not agree with the practices described in this policy, please do not use our website.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us when you:

• Fill out contact forms on our website
• Request information about our services
• Sign up for our newsletter or communications
• Contact us by phone, email, or other means
• Apply for insurance products or services

This information may include:

• Name, address, and contact information
• Date of birth and age
• Health information (when relevant to insurance applications)
• Financial information (when necessary for insurance products)
• Insurance history and preferences
• Communication preferences

Automatically Collected Information

When you visit our website, we may automatically collect certain information about your device, including:

• IP address and location data
• Browser type and version
• Operating system
• Pages visited and time spent on pages
• Referring website
• Device identifiers

How We Use Your Information

We use the information we collect for various purposes, including:

• Providing and improving our services
• Processing insurance applications and requests
• Communicating with you about our services
• Sending newsletters and marketing materials (with your consent)
• Responding to your inquiries and requests
• Analyzing website usage and trends
• Ensuring website security and preventing fraud
• Complying with legal obligations

Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except in the following circumstances:

• Service Providers: We may share information with trusted third-party service providers who assist us in operating our website and providing services
• Insurance Carriers: When you apply for insurance products, we may share your information with insurance carriers to process your application
• Legal Requirements: We may disclose information when required by law or to protect our rights and safety
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the transaction

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of sensitive data
• Regular security assessments
• Access controls and authentication
• Secure data transmission protocols
• Employee training on data protection

However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your experience on our website. These technologies help us:

• Remember your preferences and settings
• Analyze website traffic and usage patterns
• Improve website functionality and performance
• Provide personalized content and advertisements

You can control cookie settings through your browser preferences. However, disabling cookies may affect website functionality.

Your Rights and Choices

Depending on your location, you may have certain rights regarding your personal information, including:

• Access: Request access to your personal information
• Correction: Request correction of inaccurate information
• Deletion: Request deletion of your personal information
• Portability: Request a copy of your data in a portable format
• Opt-out: Opt out of marketing communications
• Restriction: Request restriction of processing

To exercise these rights, please contact us using the information provided below.

Children's Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites. We encourage you to review the privacy policies of any third-party sites you visit.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by:

• Posting the updated policy on our website
• Sending you an email notification
• Providing notice through other appropriate means

Your continued use of our website after any changes indicates your acceptance of the updated policy.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

State-Specific Privacy Rights

Residents of certain states may have additional privacy rights under state law:

California Residents

Under the California Consumer Privacy Act (CCPA), California residents have the right to:

• Know what personal information is collected and how it's used
• Request deletion of personal information
• Opt out of the sale of personal information
• Non-discrimination for exercising privacy rights

Other State Laws

We comply with all applicable state privacy laws. If you are a resident of a state with specific privacy laws, please contact us for information about your rights under those laws.